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The impact of celebrity endorsement and its influence through different scopes on the retailing business across united states and asia daniel francis. Rochester institute of technology rit scholar works theses thesis/dissertation collections 12-6-2013 celebrity endorsements in print and twitter: comparing brand name. The paper has been based on two main objectives, ie studying the consumer attitude towards brands and studying the impact of the celebrity endorsements on u. Estudio de fotografía, diseño y marketing social media y desarrollo integral web estilo e innovación estudio la puerta | the next step.
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